Beagle Street's Happy Homes research has found what people consider when choosing a mortgage and their thoughts on life insurance.
The aim of Happy Homes is to dicover what people like about where they live as when they commit to a mortgage it often means committing to the same location for years.
As part of the research Beagle Street found 41% of those surveyed first considered life insurance only when advised by a mortgage provider.
When applying for a first mortgage 33% never considered life insurance at any stage, the survey of 4000 Britons by YouGov found.
Before applying for a mortgage one in ten of respondents to the survey considered life insurance, the findings of Happy Homes can be found here.