Life insurance

Fourth provider added

"Let's get back to a market where we have outliers and that is seen as a good thing"

70% of people have a provision to pay for funeral

Underwriting, IHT, AI and limited innovation

Increased searcher intent recorded since June 2025

Delays creating uncertainty in the market

Quantitative Outputs published

Designed to reduce anxiety

Product joins Advanced Underwriting platform

2-8 December, 2025