Seven Families urges industry to take part in social media 'Action Day'

clock • 1 min read

Seven Families is urging providers and advisers to participate in a social media ‘Action Day' on Thursday October 29th.

The Action Day is aimed at further raising the profile of the project and will focus on the help that carers provide to people who are no longer well enough to work.

Peter Le Beau said: "Now that we have announced all Seven families the next stage of the project is to boost the core messages through social media. The Action Day is a great way to do this.

"On Thursday 29th October we are asking as many people as possible to participate by simply tweeting or sharing any of the content we put out on Facebook, Twitter and LinkedIn. It only takes a few seconds hopefully we'll get as many people from providers and intermediary firms as possible taking part."

The project, which aims to raise awareness of the financial impact of long term illness or disability in association with the charity Disability Rights UK, has had over 250,000 views of the family videos on Facebook.

Le Beau added: "Will we be providing firms with content and guidelines in the coming weeks and we hope it runs across the weekend. The project itself will end next year, so let's all pull together and really make the most of what has already been an excellent initiative."

Further reading 

Seven Families' Tracey Clarke: 'It's not just about money' 

Advisers must take Seven Families global - McLoughlin

More on Income Protection

Stonebridge adds new Homeowners Income Protection to offering

Stonebridge adds new Homeowners Income Protection to offering

Partnership with Wessex Group

Jaskeet Briah
clock 16 April 2024 • 2 min read
Dentists' Provident releases annual report

Dentists' Provident releases annual report

£5.2m paid in sickness claims

Cameron Roberts
clock 12 April 2024 • 1 min read
Record week for IP: iPipeline

Record week for IP: iPipeline

Activity 8% higher than previous record

Cameron Roberts
clock 02 April 2024 • 1 min read

Highlights

COVER Survey: Advisers damning of protection insurer service levels

COVER Survey: Advisers damning of protection insurer service levels

"It takes longer than ever to get underwriting terms"

John Brazier
clock 12 October 2023 • 5 min read
Online reviews trump price for young people selecting life and health cover

Online reviews trump price for young people selecting life and health cover

According to latest ReMark report

John Brazier
clock 11 October 2023 • 2 min read
ABI members with staff neurodiversity policy nearly doubles

ABI members with staff neurodiversity policy nearly doubles

Women within executive teams have grown to 32%

Jaskeet Briah
clock 10 October 2023 • 3 min read