Sign in
- Personalise your on site experience.
  
  Download and use the apps.
  
  Access your subscription from outside of the office.
  
  Get relevant news and insight straight to your inbox.
  - Sign in
Follow us
- Twitter
- LinkedIn
- Newsletters
- YouTube
- Instagram
Register
Events
- Upcoming events
  Health Insurance Live 2021
  
  The COVER Health Insurance Live event will examine how the health insurance industry is mobilising for change both during the pandemic and beyond: How have health insurers responded the many challenges brought about by the Covid-19 crisis and what’s next for the market? What opportunities are out there for healthcare intermediaries and how can they make the most out of rising private medical insurance (PMI) demand? As part of this fully interactive digital conference experience, we will also be introducing the Recognising Healthcare Innovation Awards, a new set of awards to commemorate the leading players of the health insurance sector.
  
  Date: 30 Jun 2021
  
  Digital Conference, Digital Conference
  
  COVER Recognising Healthcare Innovation Awards 2021
  
  COVER is pleased to announce the launch of its first ever healthcare awards. The Recognising Healthcare Innovation Awards celebrate the best the health insurance industry has to offer across personal achievements, new propositions and campaigns, and innovative approaches to healthcare during the ongoing pandemic. Presented in conjunction with the inaugural COVER Health Insurance Live event, the six award categories are now open for submissions and will be reviewed by a panel of industry expert judges, with the winners announced during an online ceremony at the end of the conference.
  
  Date: 30 Jun 2021
  
  Digital Awards, Digital Awards
  View all events
  Follow our events
  
  Sign up to receive email alerts about our events
  
  Sign up
Industry Voice
EBooks
Access to insurance

'Many intermediaries will not know they are buying fraudulent leads'

COVER Podcast #7

COVER
26 June 2020

Tweet
Facebook
LinkedIn
Send to

LifeSearch CEO Tom Baigrie and Contact State founder Alain Desmier discuss fraudulent lead generation

The recent ‘Protecting The Protectors' paper from LifeSearch and Contact State, which we reported on here, shined a spotlight on the fraudulent and misleading tactics being used by some life insurance online lead generation firms, many of them based offshore.

It only takes a quick Google search to find firms pretending to be affiliated with credible life insurers or posing a legitimate intermediaries. These outfits are profiting by selling on the leads and many of which are getting picked up, often unknowingly, by insurance brokers.

On this podcast, COVER editor is joined by LifeSearch CEO Tom Baigrie and Contact State founder Alain Desmier to discuss some examples of how this is being done, the potential risks faced by advisers and how the industry can stamp it out before regulators such as the Advertising Standards Association (ASA), Information Commissioner's Office (ICO) and Financial Conduct Authority (FCA) take action. Listen below.