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marketing

MetLife launches new UK branding

Insurer

MetLife launches new UK branding

“For Every Moment, there’s MetLife”

clock 14 August 2023 • 1 min read
Georgia d'Esterre named head of marketing at the West Brom

Marketing

Georgia d'Esterre named head of marketing at the West Brom

Joins from National Friendly

clock 11 August 2023 • 1 min read
Advisers want smarter use of insurer's advertising budgets

Adviser / Broking

Advisers want smarter use of insurer's advertising budgets

“Charge a bit more and use that money to educate and get more clients”

clock 07 July 2023 • 3 min read
Consumer Duty: Don't Forget the Marketing

Regulation

Consumer Duty: Don't Forget the Marketing

"Beyond the potential regulatory penalties, non-compliance can also result in reputational damage"

clock 05 July 2023 • 3 min read
Trustpilot: The new industry standard for judging service quality?

Individual Protection

Trustpilot: The new industry standard for judging service quality?

“Anyone who says reviews are not an ego boost is lying”

clock 06 April 2023 • 5 min read
AIG Life's Sue Helmont retires

Insurer

AIG Life's Sue Helmont retires

As of 31 March

clock 03 April 2023 • 1 min read
COVER Customer Care Awards 2023: Shortlists announced!

Insurer

COVER Customer Care Awards 2023: Shortlists announced!

Ceremony on 21 June

clock 23 March 2023 • 2 min read
Usay Compare partners with Contact State

Technology

Usay Compare partners with Contact State

“Innovating the customer acquisition process and driving better outcomes”

clock 21 March 2023 • 1 min read
Direct Line appoints former MoneySupermarket CEO Lewis to board

Insurer

Direct Line appoints former MoneySupermarket CEO Lewis to board

Effective 30 March

clock 20 February 2023 • 1 min read
WiP Network Conference 2022: Marketing to the right audience

Individual Protection

WiP Network Conference 2022: Marketing to the right audience

'If you are trying to market to a family person, that’s not me. You are not marketing to me'

clock 29 April 2022 • 3 min read
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