Ash Borland

Five ways to position protection without feeling pushy

Adviser / Broking

Five ways to position protection without feeling pushy

Maintaining client trust

27 May 2025 • 2 min read

Professional skills: Advising mortgages and protection

Adviser / Broking

Professional skills: Advising mortgages and protection

An integrated approach

01 May 2025 • 3 min read

The COVER Review: New products, vulnerable customers and NHS waiting lists

Individual Protection

The COVER Review: New products, vulnerable customers and NHS waiting lists

Week commencing 07 April 2025

11 April 2025 • 1 min read

What has coffee got to do with insurance?

Individual Protection

What has coffee got to do with insurance?

Insurance beyond the claim

09 April 2025 • 3 min read

Professional Skills: Why clients don't buy insurance for the freebies

Adviser / Broking

Professional Skills: Why clients don't buy insurance for the freebies

Focus on outcomes not add-ons

01 April 2025 • 2 min read

The COVER Review: Claims statistics, a market entrant and protection sales

Individual Protection

The COVER Review: Claims statistics, a market entrant and protection sales

Week commencing 24 February 2025

03 March 2025 • 1 min read

Why budget conversations hurt your insurance sales

Adviser / Broking

Why budget conversations hurt your insurance sales

“Budget is what they want to pay; value is what they need to see.”

25 February 2025 • 3 min read

Are you letting clients anchor prices?

Adviser / Broking

Are you letting clients anchor prices?

Leading the cost conversation

29 January 2025 • 2 min read

Overcomplicating insurance is the reason clients walk away

Adviser / Broking

Overcomplicating insurance is the reason clients walk away

Keeping it simple

03 January 2025 • 3 min read

The COVER Review: IHT changes, new platforms and acquisitions

Individual Protection

The COVER Review: IHT changes, new platforms and acquisitions

Week commencing 02 December 2024

06 December 2024 • 1 min read

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