PruHealth has launched a new suite of online mental wellbeing tools available to all its individual and corporate customers.
The insurer is incentivising people to look after their mental wellbeing, providing a one-stop online mental wellbeing package, offering assessments and psychotherapy-based support without the need for psychiatric cover.
PruHealth is the first insurer incentivising people to look after their mental wellbeing.
PruHealth research shows at least one in four British workers is displaying symptoms of the most common mental health problems such as depression, stress and anxiety.
Stress levels have increased for almost half (45%) of those interviewed in the last 12 months and they do not believe stress levels are likely to get any better in the future (49%).
The stigma attached to mental illness results in only 18% prepared to admit or tell someone that they suffer from mental health problems.
For the assessments results from four online questionnaires covering stress, psychological wellbeing, resilience and social support, are combined to give a complete picture of each individual's emotional health and mental wellbeing.
Free access support is then provided through ‘Living Life', a new Vitality partner which offers an online life skills course using the clinically proven cognitive behavioural therapy (CBT) approach.
This consists of a selection of modules, worksheets and ebooks that help users tackle and respond to issues and demands which everyone meets in their everyday lives, in complete anonymity.
Neville Koopowitz, CEO at PruHealth said: "In order to help people understand their mental wellbeing we have designed a range of online assessments. We then go one step further and complete the picture by providing a solution for those that need a helping hand with supporting tools.
"The Living Life course is convenient because it can be taken at any time to suit each individual and can be completed anonymously and in complete privacy which our own research has shown to be big motivators in accessing such help."
