Paul Avis: Delivering support services in the workplace

clock
Paul Avis: "Regular promotion of support services reminds people they exist alongside the associated insurance policy, meaning no opportunities to claim are forgotten."
Image:

Paul Avis: "Regular promotion of support services reminds people they exist alongside the associated insurance policy, meaning no opportunities to claim are forgotten."

'Support services' are not bolt-ons but integral to insurance offerings, says Paul Avis, and there are plenty of good reasons for employers and their advisers to promote them wherever possible

What matters more to the holder of an insurance policy? The peace of mind they receive from knowing they have financial benefits they can claim for them or their family? Or having access to things you can use on a day-to-day basis, mostly without being a claimant? It is a conundrum. No-one wants to claim for death, disability or the diagnosis of a serious condition so is the true value to be found in the support services insurers provide? ‘Support services' is how we now describe the plethora...

To continue reading this article...

Join Cover

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around Covid-19, regulation, diversity and mental health.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Technology

Advisers reveal preference for continued virtual meetings

Advisers reveal preference for continued virtual meetings

According to CIExpert research

Hemma Visavadia
clock 19 May 2022 • 2 min read
How protection-writing intermediaries can navigate the cost-of-living crisis

How protection-writing intermediaries can navigate the cost-of-living crisis

“Communication is key”

Mike Pritchard
clock 18 May 2022 • 3 min read
James Turnbull: Adoption of insurtech is not 'all or nothing'

James Turnbull: Adoption of insurtech is not 'all or nothing'

"It’s more important than ever that the industry catches up"

James Turnbull
clock 17 May 2022 • 4 min read