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  • uncategorised

LV= adds to True Potential offering

  • Owain Thomas
  • 05 September 2011
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LV= has added its family income benefit (FIB) plan and combined life and critical illness quotation with different sums assured to its True Potential offering.

The products are available as part of its flexible protection plan on the network's portal which is currently used by 4,500 advisers.

Advisers can already access income protection, critical illness, term and whole of life cover products.

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Mike Farrell, head of protection sales at LV=, said: "Following adviser feedback we have worked with True Potential to enhance our offering on its portal.

"Advisers using the portal now have greater access to our protection products, with more flexibility on quotations."

Daniel Harrison, senior partner at True Potential, was pleased with the move and added that the project had been completed ahead of time.

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