Partner Insight: What does PMI's path to a wellbeing revolution look like in reality?

clock • 1 min read
Partner Insight: What does PMI's path to a wellbeing revolution look like in reality?

Covid-19 is a terrible thing to have happened, but if there is one positive that has come out of it, it is the adoption of more efficient and digital ways of delivering healthcare

Pre-pandemic there was a low level of adoption of digital and tech in healthcare. HealthHero CEO Ranjan Singh calls this "a matter of habit".

Patients saw doctors in person, so to change this habit on the patient side, doctor side and provider side, is a huge deal, he adds. Covid-19 has however forced that change. For Singh, digital healthcare is now the future, able to remove the "friction out of accessing healthcare and offering speedy and convenient access to medical advice and support. And importantly, it is crucial for the private medical insurance sector.

To date, the protection sector has been one of the first adopters of digital health tools, explains Singh. And often when the protection insurance sector embraces digital healthcare, they use it very effectively, not only to add value to their customers but also to fundamentally support their business, especially with life insurance and group income protection where the right interventions can help reduce claims. According to Singh, this is a really good marriage between what HealthHero is able to offer as an innovative healthtech provider and protection insurance.

"I would like to see insurers adopting digital health tools as more of a core offering, marrying user experience with cost and process efficiency."

The solution in tackling the structural issue to do this is making the delivery of healthcare more efficient and more effective. How could this work in reality?

 

More on Insurer

Unum pays out over £200m in group IP claims in 2021

Unum pays out over £200m in group IP claims in 2021

Total pay out of £366m

John Brazier
clock 06 May 2022 • 1 min read
Sarah Teehan, Head of Protection at Pacific Life Re

Partner Insight: How can the insurance industry help society?

Value-added services can facilitate a preventative approach, says Sarah Teehan

Sarah Teehan, Head of Protection at Pacific Life Re
clock 04 May 2022 • 1 min read
COVER Customer Care Awards 2022: Now open for submissions

COVER Customer Care Awards 2022: Now open for submissions

Ceremony 28 September

COVER
clock 03 May 2022 • 1 min read

Highlights

First episode of The COVER Review goes live!

First episode of The COVER Review goes live!

New monthly programme

John Brazier
clock 21 April 2022 • 1 min read
The Rising Stars of Protection: Adrian Benjamin

The Rising Stars of Protection: Adrian Benjamin

"Getting into the insurance industry is very difficult, I had to fight my way to get in"

Hemma Visavadia
clock 20 April 2022 • 6 min read
Where protection meets sustainability

Where protection meets sustainability

"Being a sustainable business means more than just meeting climate targets"

Hannah Godfrey
clock 19 April 2022 • 7 min read