Cash plan provider Health Shield has developed an interactive website for intermediaries, employers and members.
The new site includes adviser access to a quote engine for its standard products, downloadable marketing material, infographics, products guides and sales tools.
It also contains a new member's area with access to all the information required to get the most out of a health cash plan.
Additionally, the site provides employers with informative videos and a decision tree to help them analyse which type of health cash plan best suits their business.
Claire Ginnelly, managing director at Premier Choice Group said: "As an intermediary, it is always encouraging to see insurers embracing technology to help increase sales. This new website is designed to help intermediaries, employers and members and is an excellent tool.
"The cash plan market is a growing market and it is a product which offers excellent value for money but is often overlooked by intermediaries and employers alike. This is a positive step forward for Health Shield and their continued interaction with the intermediary market."
The website is now live and can be found at www.healthshield.co.uk. Advisers will receive a code which gives them access to the adviser part of the website.
‘Prevention is better than cure’
'First of its kind'
Currently affecting more than 180,000 people in the UK
Ranked in order