term life insurance

Adopts ex-smoker questions

Reflects individual risk profiles

According to new report

Forming a direct insurer

From 55 to 64 on most policies

“The adviser kept insisting that they really didn’t think I would need life cover”

Term and Health Watch 2022

ABI and GRiD statistics show

"The value add is demonstrated by robust, transparent advice based on a deeper appraisal of the clients’ needs"

Less than three years after launching