Bright Grey has launched its relevant life plan as a separate product outside its business protection menu.
The insurer is also now allowing advisers to submit business protection applications online. In addition to help speeding up offer times this also pays out an extra 10% LAUTRO commission.
Bright Grey said the new standalone product will help advisers demonstrate its benefits by clearly showing what the client receives as well as making it easier to complete the application form.
Ian Smart, head of product development and technical support, Bright Grey said: "As the company that first brought relevant life plans to the market by spotting the opportunity in the legislation, it's important that we continue to make life assurance as accessible and simple to buy as possible.
"Having the Relevant Life Plan with its own dedicated literature and online application process will make applying easier and smoother, reducing the time it takes to get a plan on risk."
