Significant shifts in usage and design
Confidence in client offering
According to LifeSearch data
"Now may be time to position IP as vital entry level cover"
Age bracket for increasing cover changed from 55 to 60
Changes follow feedback from advisers
“The excitement is that we can do things better, that things will change”
"With over 1,500 registrations for the event, anticipation levels were high"
Day Five of the Income Protection Awareness Week 2022
“The onus of promotion here is not solely on insurers”