RDR leading advisers to protection- Exeter Family Friendly

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Exeter Family Friendly has noted an influx of new advisers into the protection arena post RDR.

Exeter said, in the wake of RDR, many advisers will have to re-think their business models, with the commission ban affecting previous core areas of advice.

This has led to an increase in interest, according to the Exeter based mutual.

Mike O Brien, Sales & Marketing Director said: "We look at the number of new adviser delegates at our income protection seminars as a key indicator as to the level of interest and future demand for the product.

"It's not just an increase from our core audience of financial advisers, we're increasingly seeing advisers with totally different backgrounds.

"From mortgage advisers who are looking to diversify, to advisers who are looking for protection to form the foundation of their advice in the future."

Last year, over 1,200 advisers have attended a seminar, which represents an increase of 20% on numbers for 2011.

O'Brien concluded: "The feedback and the positivity coming out of our seminars is showing that there is very much life after RDR; for both advisers and protection insurers."

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