Richard Norris appointed general manager at Bupa UK Insurance

For business specialist products

Jaskeet Briah
clock • 1 min read

Richard Norris has been appointed general manager for business specialist products on a permanent basis at Bupa UK Insurance, after holding the position on an interim basis since September 2022.

Norris will lead the provider's ‘Better for Business' strategy which focuses on preventative workplace wellbeing, clinical expertise and making healthcare easier to manage for business customers and employees, Bupa detailed. In his role, Norris will continue to report to Bupa UK's chief executive, Alex Perry, and his leadership team for business and specialist products includes Will Shaw, director of corporate, who will lead health and wellbeing for corporate clients. Iain McMillan, director of distribution, is also part of the team and will lead new business development and intermedi...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Insurer

Best Insurance launches proposition for military veterans

Best Insurance launches proposition for military veterans

Six insurance products launched

Cameron Roberts
clock 06 November 2025 • 1 min read
Freedom Health Insurance partners with Mayfair We Care

Freedom Health Insurance partners with Mayfair We Care

Support for international members

Jaskeet Briah
clock 04 November 2025 • 1 min read
The COVER Review: Health claims, policy updates and Targeted Support

The COVER Review: Health claims, policy updates and Targeted Support

Week commencing 27 October 2025

COVER
clock 31 October 2025 • 1 min read