PruHealth is to sponsor the first National Trust Walking Festival.
From 22nd to 30th October 2011, during the half-term school holidays, over 150 National Trust properties will be running more than 1000 special walks and activities to encourage as many people as possible to enjoy the great outdoors.
William Wake, spokesman the National Trust outdoors team said: "We're delighted to announce PruHealth's sponsorship of the Walking Festival. The best part of this festival is that you can take part with family or friends and it doesn't matter if you're a novice walker or more experienced hiker."
Neville Koopowitz, CEO at PruHealth, said: "As one of the UK's leading health insurers our core philosophy is to promote the awareness of leading a healthier life; our customers benefit directly as we offer incentives and rewards to customers who exercise regularly.
The Walking Festival around (some of) the beautiful National Trust sites is a perfect way for people to enjoying themselves whilst exercising."
To see the full programme of walking festival events or to download more than 250 walking routes on National Trust land, go to www.nationaltrust.org.uk/walking.