SM Advice forms strategic advisory board

Finds "strong appetite" for wider operational support

Jaskeet Briah
clock • 1 min read

Social media support service, SM Advice, has formed a strategic advisory board to support its growth and future direction.

The board members include Keith Richards, CEO, Consumer Duty Alliance; Stephanie Charman, CEO, Association of Mortgage Intermediaries (AMI); Alan Knowles, managing director and founder, Cura Financial Services; Justine Randall, chief commercial officer, Tatton Investment Management; and William Lloyd-Hayward, CEO, Brightstar Group. These board members have experience across financial services, technology, communications and entrepreneurship. While SM Advice's proposition was originally based on social media support, the firm said its growing client base of advisers, business owners an...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

SM Advice adds AI visibility and authority audit service

SM Advice adds AI visibility and authority audit service

AI search visibility and practical steps

Jaskeet Briah
clock 29 September 2026 • 1 min read
CII launches Voices

CII launches Voices

New research community

Sophia Panayi
clock 25 September 2026 • 1 min read
Howden Employee Benefits COO expands remit following Barnett Waddingham deal

Howden Employee Benefits COO expands remit following Barnett Waddingham deal

Supporting UK and international growth ambitions

Jaskeet Briah
clock 17 September 2026 • 2 min read