ASA upholds complaints against DeadHappy's Shipman advert

The ASA's ruling, issued today (15 February), upheld complaints against the advert after finding it had "trivialised and made light" of the crimes. The advert, which ran on Facebook and Instagram as sponsored posts from the afternoon of 23 January to following morning, featuing Shipman, who was found guilty of murdering 15 people during his years as a GP, alongside the text ‘Because you never know who your doctor might be' were ruled to "likely to cause both serious and widespread offence to those who saw them." Protection advisers were largely critical of the advert, describing it as...