Bupa trials mental health partnership with JAAQ

Offers customers advice on health concerns

Hemma Visavadia
clock • 1 min read

Bupa Global & UK has announced a six month trial partnership with mental health and social media platform JAAQ (Just Ask A Question) designed at offering more customers access to personalised health advice which is available online.

The partnership comes as research from Bupa's Wellbeing Index found that there is still a stigma and reluctance among individuals to seek support for mental health issues. The research showed that 18% of surveyed individuals were worries about wasting a doctor's time, while 17% of respondents were embarrassed to talk about their health issue with a stranger. Similarly, 17% of surveyed adults said lack of time discouraged them from seeking support from a mental health professional. Through the new partnership, Bupa said its health experts will be providing advice on mental health and w...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual Protection

Probate delays jump 65% for year-long cases

Probate delays jump 65% for year-long cases

Cases taking over six months rose 112%

Jaskeet Briah
clock 23 April 2024 • 2 min read
Six in 10 claims handlers want to develop technological skills

Six in 10 claims handlers want to develop technological skills

Sprout.ai research shows

Jaskeet Briah
clock 22 April 2024 • 3 min read
AFM members pay out £70m on IP claims in 2023

AFM members pay out £70m on IP claims in 2023

Claims for musculoskeletal continue to rise

Jaskeet Briah
clock 17 April 2024 • 2 min read