Aviva pledges £9M to Citizens Advice and the Money Advice Trust

Support for consumer financial help charities

Hemma Visavadia
clock • 1 min read

Aviva has pledged to donate a total of £9 million to its new partnership charities, Citizens Advice and the Money Advice Trust’s Business Debtline service over the next two years to help customers with the cost of living crisis.

Citizens Advice will receive £7 million, while the Money Advice Trust is set to receive £2 million from the insurer to help people better cope with their financial situations. Through the donation an additional 50 new Citizens Advice advisers will be put in place to help support people across phone lines, webchat and in community settings, targeting more people who may not have access to support. Citizens Advice will also have access to a team of Business Debtline advisers who help self-employed people and small business owners take charge of their financial situations for free. Am...

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