CII warns restricted cover can damage consumer trust

“Consumers want confidence that the insurer will pay out”

Hemma Visavadia
clock • 1 min read

Insurance policies that limit the risks covered or the potential amount paid out in claims are the biggest threat to consumer trust, according to The Chartered Insurance Institute (CII).

A recent survey of 583 insurance professionals conducted in June found that for 26% of respondents, limiting the amount of cover offered to individuals, would likely "erode the public's faith in the power of insurance". Around one quarter (23%) expressed that claims inflation would knock consumer confidence in the sector's ability to provide individuals and their families, as well as businesses with a safety net. Meanwhile, one in five respondents stated that automation of processes could be the biggest threat to public trust within the insurance industry. CII reveals 'refreshe...

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