'Solid plan offering a wide range of conditions' but HSBC will need to 'work hard to convince advisers'
After entering the advised space with a life assurance proposition last year, HSBC Life has followed it with the launch of two critical illness products - critical illness and critical illness plus - both only accessible to advisers via UnderwriteMe. Each are available as a standalone plan or with integrated life insurance. CIExpert director Alan Lakey said the model follows the trend started by Aviva "where a lower cost basic plan runs alongside a more expensive and more comprehensive version"....
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