Using social media to connect with your customers

clock • 1 min read

Speaking at COVER's Adviser Clinic on the relevance of protection insurance today in partnership with Scottish Widows, social media expert Philip Calvert discusses why and how advisers should use social media to connect with their clients in the channels that matter to them.

Further viewing  How to keep underwriting relevant The protection landscape: From welfare to self-care

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Regulation

IHT receipts hit £3.2bn

IHT receipts hit £3.2bn

Up by £100m on last year

Isabel Baxter
clock 21 August 2026 • 3 min read
FOS outlines reforms to complaints process

FOS outlines reforms to complaints process

FOS/FCA joint thematic review to come later this year

Isabel Baxter
clock 11 August 2026 • 3 min read
John Healey's first Autumn Budget set for 28 October

John Healey's first Autumn Budget set for 28 October

Government looks to "kickstart growth in every postcode"

Isabel Baxter
clock 03 August 2026 • 2 min read