British Friendly launches protection products on iPipeline platform

Quotes will be searchable by both benefit and price. British Friendly's products are currently available on IRESS, Webline and LifeQuote, as well as British Friendly's quote and apply website. Iain Clark, Distribution and Marketing Director at British Friendly, said: "This is the final piece of portal work for British Friendly and now means we are visible on all the major portals in the market. Adviser awareness and engagement are key to a business developing and with this new partnership we will be reaching a new community of advisers that may not have considered British Friendly bef...