Many SMEs do not protect 'most valuable asset'

'Too many fall into bankruptcy because they have not protected key people’

Adam Saville
clock • 5 min read

Swiss Re's 'vulnerable business' report shows 'modest' business protection sales

Ahead of this year's Term & Health Watch report, Swiss Re has released the findings of its ‘The vulnerable business' report, which looks at level term assurance (LTA) sales data for business protection. According to the report, sales volumes are ‘modest', showing a 10% increase year-on-year between 2016 and 2017. For 2017 this amounts to 2.5% of all LTA sales with and without critical illness (CI). The LTA sales total for 2016 was 19,091 compared to 21,187 in 2017. Average sum assured in 2017 varied greatly for both LTA and LTA + CI. The lowest average new sum assured for LTA was £89,...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Business

Business Protection: Are advisers doing enough to help clients mitigate risk?

Business Protection: Are advisers doing enough to help clients mitigate risk?

COVER, Talks: Business Protection, Thursday 18 April

Cover
clock 20 March 2024 • 2 min read
Workplace financial stress costs firms £10.3bn annually

Workplace financial stress costs firms £10.3bn annually

CEBR report shows financial stress is plaguing UK workforce

Sahar Nazir
clock 14 November 2023 • 2 min read
The cost-of-living crisis and conveying need in an uncertain market

The cost-of-living crisis and conveying need in an uncertain market

"Key to successful conversion is positioning and language"

Nathaniel Lee
clock 28 September 2023 • 2 min read