Ian Sawyer

No medical questions or underwriting

Average treatment cost £6,000

"Recognise that discomfort and don't shy away from it"

Protecting more underserved clients

27% have self-funded treatment over the past five years

6-month and 12-month options

Next steps for IP

Cost of living focus

Following acquisition in 2020

"Providers have had to go the extra mile to demonstrate both its credibility and value"