Please Sir, can I have some more… for the protection industry

"The need to maximise access to insurance has never been greater"

clock • 4 min read

Charles Dickens' novel ‘Oliver Twist' reflects on finding examples of good in troubled times, writes Peter Hamilton, head of market engagement at Zurich. Focusing on our own industry in the context of so much happening in the outside world might seem parochial, but I do believe we are a force for good. What might we ask for more of in 2024? Here are just a few thoughts.

More flexible products More than ever our lives are not linear and simple, if they ever were. There are twists and turns and we need products that can adapt more easily to those - we should be able to add and take away features and benefits as our lives change. From a Zurich perspective, that thought has driven the redesign of our critical illness proposition in 2023. There is more that we and the industry need to do though - the difficulties in untangling joint life policies on separation and the potential for economic abuse was just one issue made clear in this 2023 report from Survivi...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Insurer

Shepherds Friendly makes appointment for partnership growth

Shepherds Friendly makes appointment for partnership growth

Laura Gauden joins society

Jaskeet Briah
clock 23 June 2026 • 1 min read
Aviva to offer targeted support

Aviva to offer targeted support

Latest provider to get FCA approval

Jen Frost
clock 18 June 2026 • 1 min read
Parents working more to cover children's dental: Bupa

Parents working more to cover children's dental: Bupa

Extra hours and weekends worked

Cameron Roberts
clock 17 June 2026 • 1 min read