Is this our iTunes moment? Asks Mari-Lizette Malherbe, CEO, Munich Re UKLB
Back in 2001 the iPod was introduced at a time when music was still largely produced and distributed in physical format. New songs and albums were released and rushed to the shops for purchase using the long-established distribution model. For a short-time the iPod seemed to be a crazy idea, although it could store thousands of songs it seemed like a retro-grade step, requiring more customer effort and computer skills to encode purchased CDs and load them onto the device. In 2003 though iTunes...
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