Life insurance broker, Reassured, has appointed Laura Benton is its chief customer officer (CCO).
The newly created role will see Benton develop Reassured's customer strategy, including engagement programmes, AI, analytics and product offering. Prior to being appointed CCO, Benton held the role of chief operating officer at Reassured, she is also one of the co-founders of the broker and will remain on the board. Benton said: "I'm thrilled that I'll be stepping into a new role as chief customer officer at Reassured. As we continue to grow, "I'll be leading the evolution of our customer strategy by advancing our customer technology and driving product development. I'm incredibly ...
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