IPAW 2023: Maximising protection conversation opportunities

Day two of Income Protection Awareness Week 2023

John Brazier
clock • 3 min read

On day two of Income Protection Awareness Week 2023, mortgage and protection experts evaluated how advisers can better prepare for client conversations to best promote the value of income protection.

While advisers and other protection industry participants will know and recognise the value that income protection (IP) offers to consumers, particularly those struggling with the ongoing cost of living crisis, conversations with customers on the topic can still be a struggle. According to mortgage and protection experts, there are ways in which advisers can better prepare for such client conversations to maximise the opportunities they present. Acknowledging the increased cost pressures that many mortgage holders are currently facing, PRIMIS' proposition director, Vikki Jefferies, sa...

To continue reading this article...

Join Cover

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Income Protection

British Friendly reports 72% increase in use of healthcare services following campaign

British Friendly reports 72% increase in use of healthcare services following campaign

Including mental health, physiotherapy and virtual GP appointments

Laura Miller
clock 20 November 2023 • 3 min read
Vicky Churcher will join the IPTF executive group in January 2024

Vicky Churcher to join IPTF as new co-chair

Katie Crook-Davies to step down

John Brazier
clock 26 October 2023 • 3 min read
Only 11% of women hold or are applying for income protection: The Exeter

Only 11% of women hold or are applying for income protection: The Exeter

81% worried about the cost of living

Jaskeet Briah
clock 23 October 2023 • 2 min read