Advised clients less anxious about cost of living crisis

Royal London research shows

Jaskeet Briah
clock • 1 min read

Less than one quarter (21%) of advised clients are anxious about the cost of living due to the support they receive, compared to 46% of the wider popular who are “extremely” or “very worried” about costs, according to research from Royal London.

The research, conducted among more than 200 financial advisers, found that inflation and market volatility are the greatest concerns for customers, followed by the impact of interest rates on mortgage payments. Emotional support was identified by two thirds (66%) of advisers as the greatest benefit of financial advice, providing peace of mind and reassurance which helps clients to feel more confident about money, Royal London detailed. "Rising costs are having a dramatic impact on people and their emotional health and it's at times like this with so much economic uncertainty that an a...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

PDG launches Protection Insights Report 2026

PDG launches Protection Insights Report 2026

Underwriting, annual statements, market views

Cameron Roberts
clock 25 February 2026 • 2 min read
COVER Women in Protection and Health Awards 2026: Finalists announced

COVER Women in Protection and Health Awards 2026: Finalists announced

Recognising female excellence in protection and health

COVER
clock 25 February 2026 • 5 min read
Thameside Associates expands Stonebridge partnership

Thameside Associates expands Stonebridge partnership

Continues for 10 years

Cameron Roberts
clock 20 February 2026 • 1 min read