DeadHappy avoids ASA action on cost of living advert

In it's ruling, published today (12 April), the ASA outlined its response to five complaints received against the advert, which was first broadcast on 23 January. The advert, depicted in a cartoon style, featured two men conversing in a darkened room which was then depicted to be in a frozen state, with icicles attached to furniture and penguins in the background. One man was depicted wearing heavy winter clothing and clutching a hot water bottle, bemoaining the cost of energy, while the second encouraged the other to take out a life insurance policy with DeadHappy. "We're all skin...