Sesame Bankhall launches adviser support guides

To boost protection businesses

Jaskeet Briah
clock • 2 min read

Sesame Bankhall Group (SBG) has launched a series of support guides for protection advisers aimed at improving conversations and writing business “more efficiently."

Designed to help advisers boost business, the guides provide advisers with an overview of the criteria required to recommend a protection policy to customers, including product, price, underwriting and service. Underwriting in particular is focused by offering a step-by-step guide to help advisers "navigate" the underwriting process within protection through "useful tips to help speed up the process," SBG stated. Improving customer communication is also addressed by including insights into the protection industry for consumers, made accessible through a white label "that removes jargo...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

It's time to change the protection narrative: The Exeter

It's time to change the protection narrative: The Exeter

Watch now on-demand

COVER
clock 06 June 2025 • 1 min read
The impact of delaying a claim

The impact of delaying a claim

“Something is wrong and changes are needed”

Alan Lakey
clock 05 June 2025 • 3 min read
Caring responsibilities key customer vulnerability

Caring responsibilities key customer vulnerability

MARS data

Cameron Roberts
clock 04 June 2025 • 1 min read