Lloyds Banking Group to acquire Cavendish Online

Deal valued at £12 million

clock • 2 min read

Lloyds Banking Group (LBG) has announced a deal to acquire protection distributor, Cavendish Online, for £12 million.

Cavendish Online, a direct-to-consumer (D2C) provider of guided and advised life insurance, critical illness and income protection services, will become part of the Scottish Widows Group upon completion of the deal. LBG stated that the acquisition is part of its strategy to strengthen its client relationship and engagement, while targeting a position as a "top three" protection provider by 2025, as detailed in February this year. The banking group said it will continue to offer "mortgage-focused" protection advice through its branches, in addition to Scottish Widow-branded protection ...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Insurer

Partner Insight: Four ways protection is changing – and why it matters for mortgage advisers

Partner Insight: Four ways protection is changing – and why it matters for mortgage advisers

New claims data highlights how protection needs to evolve – from how illness is covered to how clients engage. For mortgage advisers, these shifts are becoming central to delivering meaningful protection alongside lending writes Justin Garbutt

Justin Garbutt, Director of IFA Distribution at Vitality
clock 19 August 2026 • 4 min read
UK households unprepared for financial setbacks: Royal London

UK households unprepared for financial setbacks: Royal London

Nation ‘economically exposed’

Cameron Roberts
clock 17 August 2026 • 2 min read
Most customers believe mental health will cause declined cover

Most customers believe mental health will cause declined cover

IFoA research findings

Jaskeet Briah
clock 17 August 2026 • 2 min read