Enduralife has entered into a new partnership with Contact State which will see all new protection leads bought by the distribtuor gain certification.
The protection distributor will use Contact State's Application Program Interface (API) to deliver, certify and provide "real time" feedback on all leads whilst gaining independent certification, real time feedback and regular reports. The partnership will also aim to improve the quality of lead generation for Enduralife and ensure its equipped to handle future regulation changes. Kevin Paterson, Enduralife managing director, explained that the validation of lead generation is a "significant and growing concern for the entire financial services industry." "There is pressure from th...
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