Life insurance broker iamINSURED is set to launch a new direct-to-consumer (D2C) platform to cater for increasing self-service demand.
The new D2C platform, which has been developed from existing UnderwriteMe and Cavendish platforms, also aims to support the increasing number of life insurance applications with additional disclosures, such as medical, occupational and activities. Similarly to other D2C platforms, the iamINSURED platform will sit in front of the broker's advised proposition, with the option of users to divert out of the channel to an adviser should they require additional support or information. It has been designed to reflect the online journey that consumers experience when purchasing other insuranc...
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