Two short summary videos released by industry body to relaunch campaign
Last year we reported on Income Protection Task Force (IPTF) plans to reignite the Seven Families campaign. The original project, which officially ended in July 2016, was a charity-led campaign (Disability Rights UK) which paid a tax-free income for one year to seven people who had lost their income due to illness, injury or disability. Titled ‘Do you remember… Seven Families?', the new campaign, aimed at advisers and available for anyone to use freely, will see a number of short, new videos...
L&G veteran Richard Kateley says more can be done to increase engagement with products
'Whatever else changes in the world there are always lies, damned lies and insurance sales figures'
Totalling £3.4 million
52% y-o-y growth
As part of COVER’s new eBook in partnership with Royal London, we asked advisers about the barriers they frequently face when talking about protection – and what they do to jump over them