Generali UK expands EAP to compete with standalone offerings

‘Embedded EAPs are not the poor relation’

Adam Saville
clock • 2 min read

Support services provided by LifeWorks will ‘challenge the traditionally long-held industry view’

Generali UK Employee Benefits has argued that its latest enhancements to its employee assistance programme (EAP) solution will dispel the industry notion that embedded EAPs within products, such as group risk or health insurance offerings, represent a poor imitation of standalone versions. Its group income protection (GIP) customers - and employees - get 24/7 access to work and life support services at no extra cost from LifeWorks via a single app. According to Generali, the EAP now provides opportunities for a more personalised wellbeing offering and for detailed reporting capabiliti...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Group Protection

Broadstone appoints non-executive director to boost insurance growth

Broadstone appoints non-executive director to boost insurance growth

Karen Graves joins the board

Jaskeet Briah
clock 03 November 2025 • 1 min read
James Tait appointed head of Zurich Corporate Risk

James Tait appointed head of Zurich Corporate Risk

Joins January 2026

Cameron Roberts
clock 30 October 2025 • 2 min read
James Tait joins GAIN board

James Tait joins GAIN board

Former UnderwriteMe CEO

Jaskeet Briah
clock 17 October 2025 • 2 min read