Tenet has linked-up with online care services and retirement advice site, Ostrich.uk.com, to offer a range of financial support to those looking for ways to fund care.
The Ostrich website is designed to help those who search online for care and care-related needs to source services, including finding care homes, nursing homes, sourcing care at home, ways to fund care, legal services, insurance, travel and mobility products.
Adviser network Tenet has been nominated to provide expertise on a range of financial matters, from long-term care funding and pensions to insurance, mortgages and tax planning.
Under the deal, site users will be able to click easy-to-follow links to find a financial adviser to assist them with everything from savings schemes to property purchases.
Mike O'Brien group brands director at Tenet, commented: "The over-50s control 80% of the country's wealth and equate to a population of some 20 million. By 2020, they are projected to comprise 40% of the UK population.
"It is an area of great potential and one where we feel we can play a valuable role in helping people get the financial advice they need as they, or their family, approach a significant time of their lives."
