Insurance United Against Dementia initiative adds protection experts to board

Richard Dudley appointed as new chair

John Brazier
clock • 2 min read

The Insurance United Against Dementia (IAD) initiative has announced the appointment of a new chair and board members, including lead protection experts.

Zurich's head of market engagement, Peter Hamilton, and Lloyds' Banking Group's protection director, Rose St Louis, have both joined the board of the campaign. IAUD is a fundraising and awareness campaign led by Alzheimer's Society and leaders from the insurance sector, which is currently aiming to raise £10 million by 2025 to fund research projects into finding a cure for dementia and the provision of support for those affected by it. St Louis commented: "I am really looking forward to playing my part for IUAD and Alzheimer's Society as it enters the next stage of the campaign.  Sadl...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Insurer

COVER Customer Care Awards 2026: Winners revealed

COVER Customer Care Awards 2026: Winners revealed

Recognising providers in protection and health

COVER
clock 02 July 2026 • 1 min read
ABI adds two board members

ABI adds two board members

Jim Islam and Pretty Sagoo join

Cameron Roberts
clock 30 June 2026 • 1 min read
Protection insurers paid out £7.84bn in 2025

Protection insurers paid out £7.84bn in 2025

ABI and GRiD data

Jaskeet Briah
clock 29 June 2026 • 2 min read