Fiona Murphy asks Kevin Carr about industry campaigns and the role of promotion in driving the protection market forward.
You've been involved with notable industry campaigns from your days at LifeSearch to the present day- tell me how have these changed the industry for the better? How much further do we have to go? Looking back it perhaps dawns on me that the people with the best ideas are sometimes those with the smallest budgets - but to make things work you need the combination of both. Some insurers are great of course, but some of the best ideas tend to come from the distribution or consultancy side of...
Unum has published its third annual claims statement with information on every new group income protection (GIP) claim it paid in the last year.
'Vary in effectiveness'
Cura Financial Services are going to be hosting a live broadcast discussing how advisers can benefit from quirky marketing.
Advisers urged to start planning