Kevin Paterson: Three lines of defence to overcome policy lapses

“For some brokers bad sales habits may have formed”

clock • 3 min read

Kevin Paterson, managing director at Enduralife, offers three lines of defence for brokers to combat the cost of living crisis which may lead policyholders to allow their cover to lapse.

The cost of living crisis is big news at the moment. The chancellor recently announced a multi-billion pound package of support, yet we may be back to square one in a few months when he's asked to repeat the process. A cost of living crisis leads to a squeeze on income and people look for ways to make quick cost savings. Unfortunately, one of the first direct debits that they consider cancelling is their protection policy. While the Government's support package may help to ease tight personal finance margins, we should assume it's not going to affect the threat of increasing lapse rates ...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

PDG launches Protection Insights Report 2026

PDG launches Protection Insights Report 2026

Underwriting, annual statements, market views

Cameron Roberts
clock 25 February 2026 • 2 min read
COVER Women in Protection and Health Awards 2026: Finalists announced

COVER Women in Protection and Health Awards 2026: Finalists announced

Recognising female excellence in protection and health

COVER
clock 25 February 2026 • 5 min read
Thameside Associates expands Stonebridge partnership

Thameside Associates expands Stonebridge partnership

Continues for 10 years

Cameron Roberts
clock 20 February 2026 • 1 min read