Rose St Louis: Looking beyond the life milestone of buying a property

'Choosing the right moment to raise the subject of protection is about personalising the protection conversation'

clock • 4 min read
Rose St Louis: Looking beyond the life milestone of buying a property

While the primary trigger for protection buyers is the purchase of a new home, there are plenty of other life milestones that advisers should be looking at as key points to discuss cover with clients, writes Rose St Louis, protection director at Scottish Widows.

Covid-19 has exposed a level of fragility in the UK's financial resilience. The widespread loss, job insecurity and illness experienced by many has highlighted the need for protection as a part of individuals' financial resilience plans. Advisers are well-placed to help their clients navigate their protection priorities and options; the challenge is finding the right moment to broach the topic. So, what is the right moment? From recent Scottish Widows research, we can see that purchasin...

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