Tom Baigrie: Closed book insurers mean well too

'Our past has been rife with some very poor intermediary practice'

clock • 3 min read

LifeSearch CEO on fulfilling claims, mis-selling policies and treating customers fairly

If you read Katie Morley's recent consumer champion piece in The Telegraph you'll see an example of why sometimes the protection market can't truly be trusted. And it isn't because the insurer didn't pay the claim until pushed. Rather, Reassure, a closed-book insurer has paid a claim it technically didn't have to - to help a claimant in dire need and, yes, to placate a crusading journalist. I've always doubted the enthusiasm of closed-book insurers to pay claims, given they don't have to sell any new policies. So, when I recently asked Reassure if they would join the PDG Claims Charte...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

Jensten Group appoints board members

Jensten Group appoints board members

David McMillan and Andy Homer join

Jaskeet Briah
clock 06 January 2026 • 2 min read
COVER Women in Protection and Health Awards 2026: Entries open

COVER Women in Protection and Health Awards 2026: Entries open

Entries close 23 January, 2026

COVER
clock 06 January 2026 • 1 min read
Paula Steele steps back at John Lamb Hill Oldridge after four decades

Paula Steele steps back at John Lamb Hill Oldridge after four decades

Takes up consultant role at JLHO

Jenna Brown
clock 05 January 2026 • 2 min read