Three quarters of adults say private healthcare is unaffordable

Benenden Health research shows

Jaskeet Briah
clock • 2 min read

Benenden Health has found that private healthcare has more work to do in informing the public of its benefits, as three quarters (74%) of adults believed that private healthcare was unaffordable.

The healthcare provider surveyed 2,000 UK adults and found that other perceptions of the sector revolve around there being strict terms and conditions to adhere to (69%) and private healthcare being exclusive (69%). Work also needs to be done in educating people that private healthcare can support with preventative measures such as sleep hygiene, gut health maintenance and supportive exercise and nutritional guidance, Benenden Health said. Nearly six in 10 (58%) respondents believed that private healthcare is only there if things go wrong, rather than proactively improving health (42%...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on PMI

Record Q4 for PMI: Healthcode
PMI

Record Q4 for PMI: Healthcode

11.8m invoices generated

Cameron Roberts
clock 22 January 2026 • 1 min read
NHS waiting list down to 7.31m
PMI

NHS waiting list down to 7.31m

One of the largest drops in past 15 years

Cameron Roberts
clock 15 January 2026 • 1 min read
Trust in PMI rebounds
PMI

Trust in PMI rebounds

Fairer Finance data

Cameron Roberts
clock 09 December 2025 • 1 min read