Nearly half of employers opt for reactive wellbeing support: Towergate

14% of employers not encouraging use of services

Jaskeet Briah
clock • 1 min read

Nearly half (42%) of employers have opted for a reactive wellbeing support for their employees, which involves directing staff to support when it is requested, according to research from Towergate Health & Protection.

A survey of 500 HR decision makers found that 14% of employers do not actively encourage utilisation of wellbeing support at all. Debra Clark, head of wellbeing at Towergate Health & Protection, noted: "Health and wellbeing support must be more than just reactive or passive. The best way for employees to thrive is when a company takes a proactive stance and actively promotes the support on offer." As such, nearly one third (31%) of employers stated that they promote available support via the company intranet, and one quarter (25%) run in-person events with health and wellbeing special...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Group Protection

Employers unsure how to adapt to multigenerational workforces

Employers unsure how to adapt to multigenerational workforces

Canada Life research findings

Jaskeet Briah
clock 01 August 2025 • 2 min read
MetLife expands partnership with Everest

MetLife expands partnership with Everest

Access extended to employees’ parents and in-laws

Jaskeet Briah
clock 24 July 2025 • 1 min read
The Keep Britain Working review and why collaboration matters more than ever

The Keep Britain Working review and why collaboration matters more than ever

Role of the private sector

Mark Till
clock 22 July 2025 • 3 min read