Three quarters of intermediaries see rising interest in low-cost health cover

Research of 54 intermediary brokers in the healthcare sector found that an additional 41% of firms have seen a "significant" increased interest in low-cost health cover. Low-cost cover was more favourable for businesses than digital GP services (82%), employee assisted programmes (79%) and cash plans (77%). Intermediaries also reported seeing a greater interest in hybrid health cover products (64%), which includes cover that applies to an "equal mix of all" and to some specific employees, Benenden Health detailed. Rebecca Mian, head of HR at Benenden Health, commented: "A one-size ...