SunLife, iptiQ launch digital Over 50s life product

Guaranteed Inheritance Plan

Jaskeet Briah
clock • 1 min read

Swiss Re's digital B2B2C insurance company, iptiQ, has launched a life insurance product with SunLife for UK Over 50's market.

The partnership brings together SunLife's Over 50s life insurance proposition with iptiQ's technology and holistic servicing infrastructure, aiming to provide a digitally-based product with a focus on expediating claims processing. The Guaranteed Inheritance Plan is designed to assure an inheritance for customers' next of kin and  includes a set of questions on respective health conditions. iptiQ's digital end-to-end platform is integrated across all relevant customer touchpoints, while SunLife focuses on marketing and distribution. iptiQ, which was created by Swiss Re, provides life ...

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