Zurich launches new campaign to highlight cost of cancer

‘Living Every Moment’

John Brazier
clock • 3 min read

In order to highlight the severity and impact of hidden costs associated with cancer, Zurich has launched a new campaign and report for both advisers and consumers.

The insurer's Hidden Cost of Cancer report found that, on average, 78% of people diagnosed within the last two years have seen monthly outgoings increase by an average of £541, totalling nearly £6,500 per year. Increased everyday spending as a result of the cost of living crisis, in conjunction with unexpected costs associated with cancer, has caused mental wellbeing to decline among 81% of people with cancer. The report found that petrol to travel to appointments (38%), a change in diet (33%), new clothes required for changing body size (32%), energy bills to keep warm (31%) and hosp...

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